What Are You Doing with Your 7 Seconds? If experts are correct, you have 7 seconds to make a first impression. In business, these 7 precious seconds could mean the difference between a prospect looking for more or looking for the door. We all know that a picture is worth a thousand words, right? So if both these statements..........
Studio 13 Best in Category Awards When working with some of the most talented professionals around the Midwest, we are bound to witness some pretty incredible things on our photography shoots. Without all the pomp of an awards show, we would like to acknowledge just some of the best of what we’ve seen: Best use of..........
Is your marketing department in the photography business? I bet they are. Here are 5 questions to ask them. You might breeze past this article as it almost sounds ridiculous. Marketing is marketing and photography is photography, right? But does your staff realize that? Have you recently taken a survey of the amount of time your team spends working on photography and related projects? If not,..........
10 Places to Focus Your Marketing Efforts in 2019 As 2018 comes to a close, many business owners start to turn their attention toward planning for 2019. And if you are like most, your intent is to grow. (I know mine is!) It’s always helpful to know where things are going with marketing trends and technology, and for that at Studio 13, we..........
How Effective Photography Will Simplify a Complicated Corporate Message. Marketing a company can be simple; food, clothing, and furniture speak to every audience! But if your business appeals to a very narrow clientele, an advertising strategy does not come as easily. If you work in industries like construction, industrial, or manufacturing this might be your..........
Five Questions GREAT Architectural Photographers Ask Their Clients Before Every Shoot. When interviewing architectural photographers, most often we find that clients focus on what questions they will ask — and many times how we as photographers answer them. But the way to tell the difference between a good photographer and a GREAT one, is not the questions they answer, but..........
When It Comes to Corporate Portraiture, Style is Everything In business, we all realize that first impressions mean everything. In our 24-hour a day, online world, often these impressions are made online before they can be made in person. This increases the importance of the choices you make with your professional headshots. By choices I don’t..........
Pigs are Flying! Hello readers of the Internet! Happy April! In honor of the recent national holiday April Fools Day, we here at Studio13 bring you a story of our resident magician (Lesle) doing the incredible (and we aren’t even fooling you!). Recently, we have worked with the Lafayette-based advertising..........
Why I Hate Being Called An Award-Winning Photographer You have to admit it sounds a bit arrogant, even if it is true. Recently my marketing and web development firm asked why I’ve never promoted all the awards I’ve won during my career. I quickly answered, “It’s not about me.” He smirked…paused….sighed and said, “It’s all about you.” The..........
The Beazer Blog Greetings and salutations from all of us at Studio 13 – wrapping up our 2016 projects we present images from Beazer homes. This is another new client but how we got the job was a bit through the back door (trying not to insert joke here!) One of our clients, Julie Davidson at Binatone,..........
